DIGITAL MARKETING SERVICES FOR THE HEALTHCARE & WELLNESS INDUSTRY.

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Building trust and staying visible in the healthcare and wellness industry is key to attracting and retaining patients. At Purple Gecko Media, we provide healthcare providers, wellness clinics, and health-focused businesses with customized digital marketing solutions designed to build their online presence, attract new clients, and foster long-term patient relationships.

Whether you’re looking to attract new leads, build a lasting brand presence, or reimagine the patient user experience we have the expertise and services to make it happen.

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Healthcare Digital Marketing Agency chicago

OUR DIGITAL MARKETING EXPERTISE.

SEARCH ENGINE OPTIMIZATION (SEO)

Our comprehensive SEO strategies are designed to improve your visibility across search engines, ensuring that your practice or wellness business stands out both locally and beyond. We optimize every aspect of your website, from technical elements to high-quality content, to help you rank for the terms your potential patients are searching for.

Our SEO Services Include:

  • On-Page Optimization
  • Technical SEO
  • Content Strategy
  • Competitor Analysis
  • Link Building
  • Local SEO

PAY PER CLICK (PPC) ADVERTISING

PPC advertising is a fast and effective way to attract new patients and wellness clients. We create highly targeted paid search campaigns on platforms like Google Ads to drive immediate traffic to your website, focusing on high-intent keywords to capture those actively seeking healthcare or wellness services.

Our PPC Services Include:

  • Google Ads campaign creation and management
  • Targeted keyword research and bidding strategies
  • Healthcare and wellness-focused display ads
  • Remarketing and retargeting campaigns
  • Conversion tracking and performance analysis

CONTENT MARKETING SERVICES

We create high-quality, educational content that builds your authority, answers common patient questions, and improves your search engine rankings. Whether it’s informative blog posts, patient guides, or service pages, our content marketing strategies convert visitors into patients.

Our Content Marketing Services Include:

  • Blog content creation
  • Patient education resources
  • Service descriptions and landing pages
  • Healthcare trend reports and industry updates
  • SEO-optimized content for patient acquisition

SOCIAL MEDIA MARKETING

Engage with your patients and wellness clients through effective social media marketing. We manage your social media presence on platforms like Facebook, Instagram, and LinkedIn, building community trust and sharing valuable health tips, service promotions, and success stories.

Our Social Media Marketing Services Include:

  • Social media strategy and account management
  • Content creation for patient education and engagement
  • Paid social media advertising
  • Patient testimonials and service promotions
  • Community engagement and reputation management

BRANDING & WEBSITE DEVELOPMENT

Your brand is your promise to your patients, and your website is often the first impression they have of your practice. At Purple Gecko Media, we help healthcare providers and wellness businesses establish a professional, trustworthy brand, complete with a modern, user-friendly website that conveys your expertise and values.

Our Branding and Website Development Services Include:

  • Logo design and branding identity
  • Custom website design and development
  • Mobile optimization and responsive design
  • HIPAA-compliant web development for healthcare providers
  • Conversion rate optimization (CRO)

LEAD GENERATION

Generating high-quality leads is critical to growing your practice. We combine content marketing, SEO, and PPC campaigns to attract and convert new patients or clients. We focus on capturing leads through optimized landing pages and strategically placed calls-to-action.

Our Lead Generation Services Include:

  • Patient lead capture forms and booking systems
  • Landing page design and optimization
  • Email marketing campaigns for patient engagement
  • Automated follow-up and lead nurturing workflows
  • CRM integration for seamless lead management

MARKETING AUTOMATION

We simplify and streamline your marketing efforts by setting up automation systems that handle patient follow-ups, appointment reminders, and lead nurturing. Our automation solutions save you time while ensuring no lead or patient is left behind.

Our Marketing Automation Services Include:

  • Automated lead follow-up and nurturing workflows
  • Email and SMS appointment reminders
  • CRM integration and patient segmentation
  • Trigger-based communication systems
  • Analytics and real-time reporting

EMAIL MARKETING & RETARGETING

Stay connected with your existing patients and nurture potential leads with strategic email marketing campaigns. Additionally, we implement retargeting strategies to bring back individuals who have visited your site but haven’t converted.

Our Email Marketing and Retargeting Services Include:

  • Drip campaigns for patient nurturing
  • Educational newsletters and wellness tips
  • Special promotions and service reminders
  • Retargeting ads for past website visitors
  • Performance tracking and optimization

WHY CHOOSE PURPLE GECKO MEDIA AS YOUR DIGITAL MARKETING PARTNER?

At Purple Gecko Media, we understand the specific regulations and challenges faced by healthcare providers and we tailor every aspect of your marketing strategy to reflect the needs and expectations of your patients.

COMPLIANT & SECURE

Healthcare marketing comes with strict regulations. We ensure all our marketing solutions are compliant with industry regulations, including HIPAA. Your website, email campaigns, and patient communications are secure, ensuring the highest level of privacy and protection.

INDUSTRY EXPERTISE

We have extensive experience working with healthcare and wellness businesses, giving us a deep understanding of the unique challenges of this industry. From patient education content to local SEO for multi-location practices, we know how to drive results that matter.

PATIENT-CENTRIC

We focus on your patients and their needs, ensuring that your content, campaigns, and messaging resonate with your target audience. By addressing common concerns and providing valuable information, we help you build lasting relationships with your patients.

DATA-DRIVEN RESULTS

Our marketing strategies are backed by real-time data and analytics. We continuously monitor performance, adjusting campaigns and strategies based on what works best for your practice, ensuring you get the maximum return on your marketing investment.

"The Purple Gecko team's lead generation strategies and user-focused content have not only increased inquiries but also strengthened our relationships with existing patients. Our practice has grown significantly since partnering with them."

- Sarah T., M.D.

READY TO GROW YOUR PRACTICE?

If you’re looking to attract more patients, improve your online presence, and grow your healthcare or wellness practice, contact Purple Gecko Media today to learn how we can help.

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